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The best social network of all?

It’s clear this social network is going to be the next big thing. “Not Google+ has no learning curve at all. Everybody alive already has years of experience using it. You’re an expert … To continue your membership simply continue not joining Google Plus.”

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It’s more important than ever to be awesome

Facebook earlier this week once again changed the way users interact with each other and how they experience the news most important to them. What does this mean for higher education? It’s more important than ever to be awesome. Awesome Facebook posts stick. Awesome posts generate comments and get shared with others. People subscribe to [...]

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Higher education web resources from A to Z

It’s all about the A-B-C’s in education, why should resources for higher education professionals be any different?

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Success with SCVNGR, 5 lessons learned

Webster University this year partnered with SCVNGR to host a 3-day event to increase participation and enhance the orientation experience. It became more successful than our wildest dreams.

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Why Google + Will Work for Higher Ed

If I’ve learned anything from two weeks spent playing around in Google+, it’s that when it becomes available, this service can work for higher education.

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Just generally have fun

I love it when a university doesn’t take it self so seriously that it forgets the most important aspect of social media — social media is fun. So kudos to you, Oregon State University. The video description puts it simply: “Meet new people, stay up to date on campus events and just generally have fun.” [...]

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College presidents who lead 140 characters at a time

If the President of the United States can tweet for himself, why can’t the president of a university? The most effective Twitter streams in higher education are those that engage the audience, serve a purpose and provide a voice in the conversation. It’s an incredible bonus when that voice carries with it the weight on [...]

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3rd Annual Higher Ed Social Media Summit

I don’t keep a Google calendar but if I did, this would be on it: 3rd Annual Higher Education Social Media Summit The summit will take place from noon to 2 p.m. CDT on Tuesday, June 14 during the PSU Web Conference. Thanks to Mark Greenfield for the heads up. I plan on participating, but [...]

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Why I ‘like’ Facebook check-in deals

It could be easy to get glum on the future of Facebook check-in deals — so few businesses seem to take the time to set them up and, in return, so few people use the service to claim them. So why am I still keen on the idea of setting them up in higher education? [...]

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What highered could learn from Silicon Valley

If higher education could learn anything from the companies in Silicon Valley, it’s the power of the user. The University of Chicago Booth School of Business last week opened its 59th Annual Management Conference with a keynote panel on “The Economics of Social Media.” And while panelists didn’t specifically address issues specific to higher education, [...]

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